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In the 1990s, CBD (Cannabidiol) has received quite the spotlight lately through medical review, as well as personal anecdotes. The confusion and misconceptions surrounding therapeutic CBD oils, balms, and tinctures have much to do with their relation to the cannabis plant. To those who haven’t studied the scientifically-backed studies sprouting up these days, CBD may be confused with products which carry THC, the substance resulting in a “high” or intoxication. By educating yourself, you will be able to confidently choose products which contain CBD without the THC (which still has many benefits, but that conversation is for another time).
Another reason CBD treatments are only recently getting the attention they deserve is that it’s a relatively new science. We tend to assume all the knowledge has been discovered as far as understanding our bodies, cognition, etc. But the Endocannabanoid System (ECS) wasn’t initially uncovered until the 1980s. This discovery was an absolute game-changer. We began to learn that the ECS is responsible for systemic homeostasis. Whether naturally leveling diabetic markers, maintaining appropriate bone density, repairing neural tissue–the ECS has limitless responsibility for our survival and well-being. An easy Google search will quickly reveal many scientifically-studied  benefits from CBD, including but certainly not limited to:

  • Autoimmune diseases (inflammation, rheumatoid arthritis)
  • Neurological conditions (alzheimers, Parkinsons)
  • Gut Disorders (colitis, Crohn’s)
  • Skin disease (acne, psoriasis)

While choosing a product for yourself, you will also need to be diligent in your research of quality. Studies have shown that traditional CBD products actually have a low bioavailability, resulting in poor absorption. As an example, a product boasting 100mg of CBD, only allows for anywhere from 5-35mg of utilization, depending on the intake method. After in-depth research and trials with clients, the consistent winner has been Zilis. Proven through a study at the Mayo Clinic, Zilis has designed a water-soluble form of CBD, resulting in up to 95% utilization. Within one-week, about 80% of clients notice a substantial shift in their energy, focus, and improved sleep patterns. Try it for yourself with the 7-Day Challenge located in the Shop.
We still have a long way to go in educating and breaking down a societal stigma. I encourage you to remain open-minded and curious. Have conversations with people who have the knowledge and experience to answer your questions, not just the theory.


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